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Effective skincare is as much about feeling beautiful as it is about looking beautiful. To achieve ultimate natural beauty, both inside and out, the best natural ingredients must be selected. But that’s not where the story ends! Most people don’t know that the process of extracting beneficial nutrients from natural materials matters when it comes to quality. That is why the cold-pressing technique is so valuable: By not using heat, skincare experts can preserve those desired natural vitamins and minerals.
The cold-press method was first used in the culinary world to preserve healthy qualities in food, as well as to maximize flavor. One of the most well-known examples of this is cold-pressed extra virgin olive oil, which is great for heart health. Similarly, cold-pressed skincare products are more potent because they retain more of their natural properties, meaning they work better for your skin!
The aloe vera plant’s natural healing properties are essential to skincare. Rich in antioxidants and vitamins, aloe vera soothes, moisturizes and repairs skin—and it’s even more effective when it has been cold-pressed! Cold-pressed aloe vera lotion, gel, and oil contains the greatest amount of nutrients, so it feels even more cooling and hydrating on the skin. It also works better to alleviate redness and irritation.
Shea butter is another pillar of beauty and skincare, as its fatty acids and vitamins work to soothe and soften the skin. The properties of the tree-nut oils soak in to create a protective barrier that locks in moisture, which also helps with anti-aging. The most pure shea butter is the kind that is cold-pressed, since heat hasn’t transformed or weakened its natural benefits. In addition to shea butter lotion, use shea butter for hair to hydrate and prevent damage.